Frequency Image by Nextluxury.com In Part 1 we identified your customers and how to reach them. Reach. In Part 2 we looked at how to convince them they need your product or service. Message. In part 3 we’re going to talk about the number of times your target demo needs to be exposed to your … Continue reading 3 easy essentials to help you successfully advertise your small business. Part 3.
In part 1 we talked about the importance of knowing all about your target demo (your customers or potential customers). When you know who they are, you can advertise directly to them.
Advertising doesn’t need to be complicated, but to successfully advertise your small business you do need to ask yourself 3 things.
Last time we touched on; Not knowing why you’re in business. Not having an Advertising Plan And not maintaining your advertising. Let’s jump straight into the next 4 advertising mistakes and how to avoid them. Not having a consistent branding message across all media. In the white heat of running a small business you can … Continue reading Advertising: It’s not rocket science. 10 Advertising mistakes and how to avoid them. Part 2.